Earlier this month, the Washington Post published a fascinating article, datelined Jefferson, Iowa, about a rural, mostly white and Republican county that had watched its population slowly drain away. The piece notes, “Greene County—like much of rural America—is sinking into a demographic hole, down from more than 15,500 residents after World War II to an estimated 8,717 last year, with the population now falling by about 100 every year. Factories have dozens of job openings, schools have closed, and villages are crumbling.” Politically, this county did what you might have expected—it voted twice for Trump, a man who, in the first minutes of his campaign, warned that Mexico was “sending people that have lots of problems, and they’re bringing those problems with us. They’re bringing drugs. They’re bringing crime. They’re rapists.” The county also voted repeatedly for former Representative Steve King, who once remarked that, for every immigrant who made good, “there’s another hundred out there who weigh a hundred and thirty pounds—and they’ve got calves the size of cantaloupes because they’re hauling seventy-five pounds of marijuana across the desert.” Yet, despite electing anti-immigrant candidates, Greene County saw neither a return to prosperity nor growth.
So, last year, a group of officials and businessmen in the county decided on a new tack: a “diversity project” named Nueva Vida en Greene County, or New Life in Greene County, which applied for a half-million-dollar federal grant to attract Latino workers and residents from other parts of the state to the area. The Post reports that, under the plan, “employers will arrange for vans to bring in workers as soon as this summer,” and “civic leaders are planning educational activities to integrate the community, with classes about soccer, language, and arts and culture, and they also are exploring ways to fix the area’s acute housing shortage.”
I’d guess that realizing this plan won’t be painless or easy. An immigrant from Mexico, who had worked at a Walmart in a nearby county a few years earlier, told the Post of being harassed in the store because of the name on his I.D. tag, Jesus, which, the paper helpfully reports, is “common in Latin America,” though less so in Iowa. “Who gave you that name?” he said a customer asked him. “My mother?” he responded. But the project may well work out over time, because, its director noted, the newcomers and longtime Iowans both “prioritize family, faith, work and education.” A few years ago, Sue Halpern and I reported on immigrant and refugee enclaves around the country: Ghanaians in the Bronx, Filipinos in Las Vegas, Vietnamese residents in Oklahoma City, and so on. We found these people more American, in the old-fashioned sense of believing that they could get ahead through education and hard work, than many native-born Americans are. A Bhutanese man who was saving up to buy a house for his family in Manchester, New Hampshire, while he worked and went to school to become a surgical technician told me, “U.S.A. stands for U Start Again.” What’s happening in these towns is not a great replacement; it’s a modest rejuvenation.